While it is common for companies to take a product, tweak the design slightly, slap a new logo on it and sell it for double the original cost, we would not expect that in the case of drones. However, there are cases of an ordinary drone being “upgraded” and sold at a much higher price than someone who knows drones would expect to pay. Check out this article about how a high end fashion store is doing just that!
http://www.theverge.com/circuitbreaker/2016/12/8/13883918/urban-outfitters-overpriced-designer-drones-for-sale
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