DJI

DJI Announces The Matrice 200

DJI is most popularly know for it’s Phantom and Inspire line of drones. These drones are relatively inexpensive and easy to fly. However, DJI has an entire industrial side of its business that focuses on search and rescue, inspections, and other operations that are best performed by higher end drones. The Matrice 100 has been a staple for these types of operations and now, DJI has announced ...

Why a New-School Drone Maker Bought an Old-School Camera Maker

Many people don’t know that DJI recently acquired a significant share of the Swedish camera company, Hasselblad. This acquisition may seem strange on the surface, but it seems to point toward DJI going after a higher end market for high budget film production. It also opens the door to allow DJI to build lightweight, medium-format cameras that would be very effective for surveying, detailed ...

DJI Expanding Stores Into North America

DJI has several storefronts in Asia where people can come in to try out their products. This move is much like what Apple has done with its storefronts – creating a space where people can get a hands-on experience, meet other brand enthusiasts, and get support for products that they already own. DJI’s first store is open in the Denver, Colorado area and is already seeing great results....

Who Can Compete With DJI?

DJI is far and away the leading consumer and professional drone manufacturer in the world. And the larger competitors like 3D Robotics and GoPro have both taken missteps in their paths to compete with DJI. This means that the road for smaller drone manufacturers is tough. But there are some companies that seem to be rising to the challenge. This article looks at who those competitors are and what ...

The Mavic’s Shipping Delays Teach DJI Valuable Lessons

Last fall when DJI announced the DJI Mavic Pro, they were not prepared for the demand that the little drone would create. And they were specifically not prepared for the shipping and supply chain issues they would encounter while trying to meet the high demand. This led to some bad publicity and frustrated customers. Today, the Mavic is beginning to ship regularly and people are receiving their or...

DJI Stops Producing Phantom 4

DJI recently released a note to its dealers to tell them that the DJI Phantom 4 as well as the DJI Phantom 3 will no longer be produced. There is still inventory, so these will be available to buy for a while longer. This comes about two months after the announcement of the DJI Phantom 4 Pro. It also comes as something of a surprise because the Phantom 4 is very popular. Check out the actual note ...

Drones Make Mountain Rescue Easier

A company called DroneSAR is developing an application for drone search and rescue. The software is being developed as part of a joint venture involving Donegal Mountain Rescue and DJI. The app is used in places where people have gone missing and uses sophisticated mapping and detection algorithms to help locate the people faster than traditional search and rescue. To learn more about this softwar...

DJI Accidentally Gives Tour Of Factory

The manufacture of drones is a long, tedious and detailed process. And with camera drones, there is often a need to test the recording devices and cameras within the drones. Sometimes the workers in these factories record test footage and then forget to delete the results before they box up the drone and ship it out! This article shows footage and pictures from just such an incident that was left ...

The Zenmuse 30 is the Longest Drone Lens Available

DJI is leading the way again with the Zenmuse 30 camera lens system which, as the name implies, will give the drones it is mounted to a 30X optical zoom. It also includes a 6X digital zoom. This means that people who use drones for applications like inspections or search and rescue can get much closer to their subjects. Of course the effectiveness of a zoom lens depends heavily upon the steadiness...

Why DJI Is Leading The Consumer Drone Market

Everyone knows that DJI is the world leader in the consumer drone market, but what many many not realize is that their two biggest competitors, Yuneec and Parrot, have less than 5% of the total market share…combined! That means that DJI is set to be the hands down winner this holiday seasons with sales of its Phantom 4, Phantom 4 Professional and wildly popular DJI Mavic Pro. There are a var...

DJI Opens Second Store in China

DJI, the leader in consumer drones and UAVs has opened its second retail store in Shanghai’s busiest shopping, dining and entertainment district in Xintiandi. The two-story, 500 square meter or 5,400 square foot flagship store will showcase DJI’s full range of aerial platforms and camera products. “2016 is a milestone year for DJI as we celebrate 10 years of imagination, inspirat...

DJI Phantom 4 vs DJI Mavic – Which to Buy?

We live in an exciting time for drones! Different companies are coming out with innovative products all the time. From waterproof, to super compact, to very easy to fly, there are a wide number of quadcopters you can choose from. The undisputed leader in consumer drones is DJI. Their Phantom 4 model has ruled the skies and the market for several months now. But with the announcement and release of...

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